The UChat platform's analytics page provides a comprehensive overview of your chatbots' performance. The page is divided into several sections that include various metrics, filters, and visualizations to help you monitor and optimize your chatbots effectively.
Overview Metrics
This section provides high-level metrics and charts to give a quick snapshot of your chatbot's performance over a selected timeframe (e.g., last 30 days).
Metrics:
Total Bot Users: The total number of users who have interacted with your chatbots.
...
New Bot Users: The number of users who have interacted with your chatbots for the first time.
...
Active Bot Users: The number of users who have interacted with your chatbots within the specified timeframe.
...
Average Daily Active Users: The average number of users who have interacted with your chatbots each day.
...
Charts:
Total Bot Users Chart: Displays the number of users over time, showing trends in user growth and retention.
...
New Bot Users Chart: Shows the number of new users interacting with your chatbots over time.
...
Active Bot Users Chart: Illustrates the activity level of users over time, helping to identify peak interaction periods.
...
Messages and Emails:
Sent Messages: The total number of messages sent by your chatbots.
...
Received Messages: The total number of messages received by your chatbots.
...
Sent Emails: The total number of emails sent by your chatbots.
...
Email Open Rate: The percentage of sent emails that were opened by users.
...
Messages Chart: The total number of messages sent and received in your workspace:
...
New Bot Users By Channel: This table shows the channels distribution of new bot users:
...
Detailed User Analytics
This section provides deeper insights into the characteristics and behavior of new bot users, including demographic and technical details.
Metrics and Visualizations:
New Bot Users By Gender:
Description: This pie chart shows the gender distribution of new bot users.
...
New Bot Users By Language:
Description: This pie chart displays the primary languages of new bot users.
...
New Bot Users By Timezone:
Description: This pie chart indicates the timezones of new bot users.
...
New Bot Users By Country:
Description: This pie chart illustrates the countries from which new bot users are interacting.
...
New Bot Users By Platform:
Description: This pie chart shows the operating systems or platforms new bot users are using.
...
New Bot Users By Device Type:
Description: This pie chart provides information about the device types used by new bot users.
...
Use Cases:
Monitor Chatbot Performance: Identify areas for improvement by analyzing user activity and message flow.
Demographic Analysis: Understand the gender distribution, primary languages, and geographical locations of your new bot users to tailor your chatbot's content and responses.
Technical Optimization: Optimize your chatbot's performance and compatibility based on the most common platforms and device types used by your audience.
Targeted Campaigns: Use timezone and country data to schedule and localize marketing campaigns effectively.
Identify Popular Channels: Focus efforts on channels that generate the most results to maximize engagement.
By leveraging the metrics and visualisations provided on the UChat analytics page, you can make data-driven decisions to enhance user engagement and satisfaction, leading to a more effective and efficient chatbot deployment.