Versions Compared

Key

  • This line was added.
  • This line was removed.
  • Formatting was changed.

...

...

...

...

...

...

...

...

Anchor
_pahr0z7bgtm0
_pahr0z7bgtm0
Introduction

Lead Generation can be accomplished by the following:

...

  • How you can connect UChat with your Facebook ads Environment

  • Create a Lead form using Instant Forms (can be used inside of FB Ads)

  • How you can send a Whatsapp Message to a New Lead

  • How to send an SMS towards a New Lead

  • Even how to call the New Leads if they have given their Phone Number

  • How to redirect the user back towards your Chatbot directly & instantly.

...

Connecting your Facebook page inside of UChat

You need to first connect your Facebook Page inside of UChat.

...

Anchor
_d5wsy4hjg5t4
_d5wsy4hjg5t4
Connecting Uchat with Facebook Ads Manager

Note

You will need to connect your Facebook page first inside of UChat.

The same page that the instant form is linked to.

The same Facebook page that is linked to account you are planning to run ads.

Anchor
_puy8ginzgvpu
_puy8ginzgvpu
Integrations inside Uchat

Integrations -> Others -> Facebook Ads

...

You can see your Ads Business account is connected.

...

Anchor
_iyft01xanq5x
_iyft01xanq5x
Cross Verify in Facebook, Uchat is assigned as CRM tool

Next we need to check UChat has been installed as your CRM Management System to receive the Lead Data.

...

Lead Generation can only be received on the Facebook Messenger Channel or the Omni Channel. These are the two channels where we can basically create this kind of automation.

Anchor
_hat1j3h3tuwd
_hat1j3h3tuwd
Set the Admin for the Chatbot

Inside the Chatbot -> Tools -> Admins ->

...

Now you are good to receive the data from the Meta Data, when a new lead signs up for your instant forms.

...

https://www.youtube.com/watch?v=eYMTpT42j5k&t=1s

Anchor
_604ikvgdvl82
_604ikvgdvl82
Creating a Lead Form in Ads Manager

Anchor
_7d1fu45s2c4z
_7d1fu45s2c4z
Create a New Campaign

Open your Ads Manager Account -> Create a New Ad Campaign

...

Click “Next” Button.to switch to the Ad Set Section.

...

Anchor
_2oz0kf28fwi4
_2oz0kf28fwi4
The AD Set Section.

The most important here is you are going to create a FORM. we leave the Ad Set section untouched and click on Next Button to move to AD Section.

...

Anchor
_w9d5pz6h2p69
_w9d5pz6h2p69
The AD Section - Create Form

We need to scroll down to the Form Section called “Instant form”. Let’s Create a form by Clicking on “Create form”

...

You should know, how to setup your Facebook Ads.

...

Anchor
_yem7tn2ezork
_yem7tn2ezork
Lead Form Testing

For testing the Leads Form, go to the website https://developers.facebook.com/tools/lead-ads-testing

...

Note: You need to select your correct page.

...

You can also create a Lead directy clicking on “Create lead” and the lead gets created. By this we will be sending all the data towards UChat but before that we need to setup Automation for this.

...

Anchor
_h6swjj6h6usu
_h6swjj6h6usu
Create Automation in UChat

Anchor
_rit9aeutqk6v
_rit9aeutqk6v
Creating Subflow in UChat for Automations

Let’s create a Subflow called “Facebook leadgen”

...

All these data can be exported to a Google sheet. In this way we are able to do lots of automations.

...

Anchor
_dii86gq6tpga
_dii86gq6tpga
Sending a Whatsapp message Template to the New Lead

Anchor
_mgc4atn73hea
_mgc4atn73hea
Modify Subflow in UChat for WhatsApp Messaging.As you have seen earlier, we have mapped everything correctly. Now we are going to see the Usecase - Sending a WhatsApp Message template directly towards the New Lead.

The way to do this actually really simple, as follows:

...

Action Block -> Notifications -> WhatsApp Template Notification

...

Now you can select the Phone number you need to send.

...

You can also test the receiving of the WhatsApp Template.

...

...

Anchor
_168lfs5h7px9
_168lfs5h7px9
Sending SMS over new Signup

Anchor
_1ugc7pcpss9o
_1ugc7pcpss9o
Creating SMS Bot for the LeadGen Process

We are going to create / modify the subflow earlier created to send the SMS during LeadGen Process.

...

This is how easy it is to send an SMS to a new Lead or to an existing one as well.

...

Anchor
_8vnuxsmk4xlr
_8vnuxsmk4xlr
Sending a Phonecall through IVR

Anchor
_gpikzohc6ze2
_gpikzohc6ze2
Creating Voice Bot for the LeadGen Process

We are going to create a Voice Call towards a new lead that signs up with your lead form on a FB Ad, or Messenger, WhatsApp or Instagram, wherever it’s been displayed. Soon as they Signup, we would be able to call them if we have their phone.

...

We are going inside the main flow. The way that we are going to trigger this Voice Call is by referring to the Main flow at all times, but we need to know what kind of message that we need to send.

Anchor
_zb8wuyz2m8g2
_zb8wuyz2m8g2
Going back to the “Facebook Leadgen” flow, we are adding the Action Block.

Action Block -> Notifications -> Phone Call.

...

To Phone Number: The Leadgen Phone Number stored inside the Custom field

Ref payload: adworkshop

Anchor
_hmza2cbavcv5
_hmza2cbavcv5

...

Now are going to setup the Automation towards the Voice Bot side of things. Let’s go the Main Flow of Voice Bot:

...

Make a Distinction on what kind of action you want to take after you capture the Lead Gen Data.

...

Anchor
_c5d4hj8n8v92
_c5d4hj8n8v92
Redirect users Directly towards Chatbot from the Lead Form

Anchor
_ihlee7va9yf8
_ihlee7va9yf8
Getting Leads directly inside of Chatbot after Lead form submission.

At the very end of the Lead Form, we have got “Message for Leads”. You can customize this to anything that you like to.

...

You can add upto 10 different payloads, customize and save them to your CUFs.

https://www.uchat.com.au/p/facebook/68761e6bd55862b42817eb8d1eaad971?ref=access-premium-workshop-ad1copy1

“ad1copy1” value will then be stored in a CUF that is assigned under Payload list.

...

You can create Automations very easily inside of the UChat Platform itself.

...